Culture provides direct economic benefits, creating wealth, job growth in the cultural sector, expanding the sector as a whole, attracting investment promoting and enhancing sustainable development and integration and expanding internationalization.

It is the main pillar of Tourism, on a European scale, representing 5.5% of GDP, in a sector where Europe holds 55% of the global market. 

Culture means to the sponsor a strategic choice of marketing prestige to enhance the companies’ image, giving them a personality and a singular position in the market.


FOR MORE INFORMATION CONTACT: